With 15+ years of experience, Bryce (Olicai on Roblox) leads immersive digital strategy and creative on the platform. He brings top brands into Roblox and works on hits like Blade Ball and Dress to Impress, crafting experiences that engage Gen Z and Gen Alpha with storytelling, gameplay, and cultural relevance.

Steve is a veteran creative executive with deep expertise in music licensing and brand partnerships. Formerly Director of Licensing at Warner Music North America, he’s worked with major names like HSN, the NFL’s Buccaneers, MLB’s Rays, and the NHL’s Lightning. At Play Pals, he leads strategy and growth, bringing bold ideas and industry insight to every partnership.

With 20 years leading DJ Fresh Events, Doug has delivered entertainment for top clients like the NFL, MLB, Fanatics, and MasterCard. He’s the official DJ for the Tampa Bay Rays and a featured DJ at the Super Bowl and MLB All-Star Games. Doug also represents major brands such as Sony and Beats by Dre on TV. As Chief Revenue Officer at PlayPals Studios, he drives growth for immersive Roblox and Fortnite experiences. He’s a creative partner at Melody Lane Creative and Flying Goat Agency, fueling innovative marketing and entertainment strategies.

With seven years of expertise in Roblox development, Youness leads creative strategy and partnerships at Play Pals Studios, blending entrepreneurship and innovation to craft cutting-edge digital experiences. He’s worked with top-tier clients like SuperLeague, Ice Spice, Universal Music, Warner Music, Paramount, Honda, Sega, GeekOut, XO, Salxo, and more. At Play Pals, Youness collaborates with celebrities, record labels, fashion leaders, media giants, and iconic IPs to deliver immersive experiences that resonate deeply with Gen Z and Gen Alpha.

Christopher is a seasoned finance professional with an MBA from the University of South Florida and years of experience in lending, real estate, and operations. As CFO of PlayPals Studios, he leads financial strategy and growth across our gaming and brand activations. With a background as a top-tier mortgage loan officer and founder in real estate media, Christopher brings precision, insight, and entrepreneurial spirit to everything he does.

With decades of experience in storytelling and illustration, Jonathan brings a deep passion for narrative design to every project. He’s worked with top-tier clients like Disney, Nickelodeon, Mattel, Warner Bros., Majesco, Universal Music, and Warner Music. crafting imaginative worlds that captivate audiences. Always pushing creative boundaries, Jonathan blends heart, strategy, and visual storytelling to create unforgettable experiences.

Stephen brings over 5 years of experience across Roblox and the AAA animation industry, with a focus on cinematic storytelling and high end 3D production. From leading animation on the 2021 Bloxy Awards Live Event to creating trailers and marketing content for top brands like Netflix, Disney, Marvel, Hasbro, Sega, MLB, and Universal. His work consistently pushes visual boundaries. Outside the studio, Stephen is a passionate content creator with two YouTube Silver Play Buttons, blending creativity and community through engaging digital storytelling.

With over a decade of Roblox experience, Kenny known in the community as monkrysghost. Is a pioneer in creating innovative, high retention gameplay experiences. He helped launch one of the most popular titles of Roblox’s classic era and continues to push boundaries with fresh, engaging mechanics that keep players coming back. With over 1 billion visits across his games, Kenny’s work blends stickiness, creativity, and community at scale, making him a driving force in the platform’s evolution.